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BUSI 1301: Major Company Research Paper

The purpose of this research guide is to help students completing the Major Company Research Project to find information and cite their sources correctly.

Selecting a Company to Research

Choosing a Company to Research

Your professor may require you to choose only companies listed on the New York Stock Exchange. To find out if your company is on the NYSE, search the stock exchange's website using the search bar in the upper right corner. The purpose of this requirement is to ensure that your company is a large, publicly traded one. But there are many large, publicly traded companies on NASDAQ and other stock exchanges. When in doubt, ask your professor for approval of the company that you would like to research.

Keywords

Choosing Keywords

Once you have chosen a company, you should generate keywords. Keywords are search terms that you use when searching for information about your topic. The above video explains how you can write keywords. Watch it, then continue reading this section.

Let's pose an example: you're writing about the Ford Motor Company. Your keywords could include:

  • Ford and marketing
  • Ford and products
  • Ford and services
  • Ford and history
  • Ford and finances

Database Basics

Database Basics

Now that you have keywords, it's time to search the databases. Have you used the databases before? If you don't have recent experience with our library's databases, then I suggest watching this introductory video.

Database: Business Source Complete

How to Search the Database Business Source Complete

The database Business Source Complete is an excellent source of information on large companies. Pay particular attention to the company profiles, many of which contain useful information for your papers. You should probably not use any sources older than 5 years.

The video tutorial above teaches you how to search this database.

Database: Business Abstracts with Full Text

How to Search Business Abstracts with Full Text

Business Abstracts with Full Text is another excellent database to use for the Major Company Research Paper. It contains business news articles. Again, remember to limit your search results to the past 5 years.

We do not have a video tutorial specifically on Business Abstracts with Full Text, so I have embedded above a video showing an identical database.

Database: ABI/Inform Complete

How to Search ABI/Inform Complete

Another excellent database to use for the Major Company Research Project is ABI/Inform Complete. It contains business news articles. Again, avoid using articles older than 5 years.

This video tutorial shows you how to search ABI/Inform Complete.

MLA Documentation

You must cite your sources according to the MLA style of documentation.

This is our video that introduces MLA documentation. I urge you to watch the entire video carefully before starting to write your paper. It is much easier to cite correctly as you go along, rather than try to fix your documentation after you have written your paper.

This is our sample paper. You can model the formatting of your paper after this one. If you are unsure how to set up the formatting in Microsoft Word so that it fits the requirements for MLA formatting, you could instead download this blank Word document that has the formatting already set up for you.

This is our 2-page handout that summarizes the MLA style. It includes most of the types of sources that students commonly use.

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